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Spooktacular Fall Crafts Sale! Save 25%

Stock up and save for all your fall crafts and projects during our Spooktacular Fall Crafts sale! Save 25% on orders over $60 and get free U.S. ground shipping. This promotion cannot be combined with other promos. See shipping details.

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Sale Ends 9/23/23


Department: MARKETING
Location: Norcross, GA

Freelance creator position for industry-leading consumer products arts & crafts company; whose products are sold through mass, specialty, and e-commerce retail channels throughout the world.

Reports to:  Director of Marketing

Primary Responsibilities

  • Create innovative, trend right content to inspire the end consumer to purchase Plaid products
    • Product – product development testing, projects for sales presentations, product packaging, trade shows, and catalogs.  Recommend new product ideas, techniques
    • Presentation – projects for retail point of sale signage, customer specific marketing campaigns, and in-store signage
    • Digital Marketing – projects for social media and monetization campaigns, website inspiration, e-commerce assets  
    • Content will include physical projects, instructions, step-outs for photography, and video
  • Utilize craft decorating skills and knowledge of color and design to complete projects across a wide variety of crafts including painting, stenciling, decoupage, costuming, and general crafts as projects arise.
  • Collaborate with team members, including Design, Marketing, and Communications to ensure a complete understanding of the vision for the final project is executed to meet the objectives and timeline
  • Provide instructions and step-by-steps suitable for publishing in a variety of mediums – printed, website, social media, and video.  Potential for on-camera presentation of projects and how-to’s.
  • Maintain and promote the knowledge of both basic and the latest techniques in the Craft Industry.  Develop new techniques using past, present, and future products
  • Network and establish relationships with influencers and freelance crafters to expand Plaid’s resources, and stay up-to-date on trends in crafts, materials, techniques, and projects.
  • Develop an understanding and have the ability to execute projects to support Plaid’s strategic design partners and licenses to ensure projects created for designer vision is delivered appropriately.


Minimum Requirements

  • Expert at craft decorating techniques Must be the go-to marketing expert in how-to use Plaid products.   As trends change, lead the vision to create new ways to use Plaid products and develop new craft techniques
  • Project management skills, must be highly organized and able to juggle multiple projects simultaneously
  • Detail oriented to enable management and execution across a wide range of products and tight deadlines
  • Highly motivated team member with a positive and professional attitude, excellent communication skills, leadership ability, flexibility, and service focus
  • Computer Skills –Word, Excel, Internet, Social Media, knowledge of Illustrator and Photoshop a plus
  • Excellent Communication and Writing Skills
  • BS Degree in Design, Fine Arts, Art Education, Industrial Design, or Interior Design a plus


As an equal opportunity employer, Plaid prides itself in providing employees with a work environment in which all individuals are treated with respect and dignity. This means we are committed to providing equal opportunity to all qualified employees and applicants for employment without regard to one’s race, color, religion, national origin, age, gender, disability, alienage or citizenship status, marital status, creed, genetic predisposition or carrier status, sexual orientation, veteran status or any other classification protected by applicable federal, state or local laws. This policy applies to all terms and conditions of employment including but not limited to hiring, placement, promotion, compensation, training, leave of absence or termination.